P&G Gives Makeovers to Military Honorees Before USO Gala

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Jessica Perkins, wife of USO Soldier of the Year Staff Sgt. Jacob Perkins, gets her hair done at the P&G Beauty and Grooming Salon at the Washington Hilton before Friday’s USO Gala. USO photos by Joseph Andrew Lee

Every year, the USO selects a service member from each branch and a military volunteer to honor at its gala in Washington, D.C. — a star-studded event with more than 1,000 attendees, including the nation’s top military brass.

With a roomful of guests to impress, they — and their families — needed to look good. That’s where the P&G Beauty and Grooming Salon stepped in to help.

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Marianne Gaylor, wife of USO Sailor of the Year Greg Gaylor, gets her hair done Friday at the P&G Beauty and Grooming Salon.

One of the perks of having great partners like P&G is that they bring their own party supplies. Cover Girl cosmetics, Gillette razors and a whole line of hair and beauty products filled a private space just steps from the Washington Hilton’s ballroom on Friday afternoon. P&G-provided stylists spent the afternoon making the USO’s honorees — and a few other special military invitees — look sharp for the big event.

“I’ve never been shaved before,” said Army Master Sgt. Mike Martinez (Ret.). “That said, it was the best shave I’ve ever had. It’s nice to see P&G and the USO coming through for us, to help my wife and I get prepared for this.”

Five fully stocked stations for hair, make-up and shaving were in action for six hours on Friday to help spouses and family members feel comfortable and confident for their big night. More than 15 makeovers were performed by the end of the day.

—By Joseph Andrew Lee, USO Staff Writer

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USO Airman of the Year Staff Sgt. Christopher Beversdorf gets a shave before Friday’s USO Gala at the P&G Beauty and Grooming Salon.